The Baer Faxt x Atlanta Art Fair: Kelly Freeman & Josh Baer
With the second edition of the Atlanta Art Fair opening soon, we invited Kelly Freeman, Director of Atlanta Art Fair and the Vice President of AMP, to share what she’s learned from events in Seattle, San Francisco, and now, Atlanta. The two discuss how Freeman’s journey from the world of finance to the world of fine art has influenced her regional-global decision making, how the smallest galleries can learn valuable lessons from big companies, and what it means for an art fair to become a part of a city’s local culture—not just an event for tourists. The Atlanta Art Fair is open to the public from September 25–28 2025 at Pullman Yards. Visit theatlantaartfair.com for more information. This conversation was recorded on Thursday, August 28th, 2025 in New York, and presented in partnership with the Atlanta Art Fair.